Kingston Upon Thames
John began his career as a business analyst for Volvo and his analytical mind combined with over 20 years sales and marketing experience has stood him in good stead.
In 2004, he opened the New York office of a London based business research consultancy, working with clients across the technology, media, energy, financial and professional services, healthcare and retail sectors. Three years later and back in the UK, he launched his own marketing automation company, which he sold within two years.
Most recently, John has been sales director of an award winning data marketing company. He says: “I have been an SME owner and know what it’s like to build, expand and sell a company. As a Business Doctor my approach is to work with business owners to find the right path for them and their companies. It’s not my style to dictate to someone what I think they should do. There is no one right way to grow a business and what will work best for each business owner is very individual. I listen, empathise and then help SME owners to identify and navigate their preferred route.”
John is a member of a running club, enjoys swimming and has recently taken up indoor climbing with his children. He is chairperson of his local Scouts.
News by John Sweeney
I used John & the Business Doctor team for a recent team event & strategy day. Found John to be...
John has helped me see the ˜big-picture for Temple Bar Management and the challenges faced with regard to sales and...
John has an exceptional understanding of what it takes to develop and deliver high-performance B2B demand generation campaigns - as...
For any B2B organisation looking to improve their demand-generation or marketing automation effectiveness I would strongly recommend that they contact...
"I would strongly recommend John Sweeney to any B2B organisation looking to improve their demand-generation or marketing automation effectiveness. John...
Vince Lockyer MarketOne
His knowledge of demand generation and how to explain in simple terms how technology supports the process is second to...
"John's knowledge of demand generation and how to explain in simple terms how technology supports the process is second to...
As well as 'people' skills, John has a tremendous knowledge of marketing, technology, customer lifecycle management, lead management, sales cycles,...
"John's knowledge of modern marketing methods and how technology supports today's marketing teams would be of great value to any...