With this client, we defined the marketing message and with a clearer message secured some amazing commissions. By logging time and making time management a focus, the number of fee earning hours increased and the number of non-fee earning hours decreased. Logging hours had the additional benefit of being able to calculate the actual earnings per hour and by monitoring that, the hourly rate began to improve, as the pricing got better. When my client said, “I’m not using my overdraft much now”, I knew we were on the right track. Next year we will be looking to take on staff and outsource admin.
Please contact me if you would like a reference from this business owner about the work I have done with them. PeterSearle@businessdoctors.co.uk