Paul and I have worked together on many projects. Although they have all related to large and complex businesses I can say that Paul’s insight, coupled with his general organisational and analytical abilities would be an asset to any company. Paul is particularly strong in e-commerce techniques and practice and in digital marketing to consumers. Paul has a pleasant, easy going personality but can be very forceful when necessary. He is also diligent and meticulous and will work tirelessly to complete an individual task or a complete project. Throughout the time that I have worked with him I have always been impressed by Paul’s solution-orientated approach and his ability to focus in on the essence of a business challenge.